Why AI can’t write good marketing copy
Artificial intelligence seems to be taking over everything. Nowhere is this more obvious than marketing content. But can it really do the job?
Artificial intelligence seems to be taking over everything. Nowhere is this more obvious than marketing content. But can it really do the job?
You see a heat shimmer at the end of the road. As you watch, you realise it’s a new blog approaching.
Happy birthday! Koala Consulting and Training has been operating for 20 years. In that time, I’ve learned a lot, and I’d like to share some of it with you here.
Editing a book to instruct and encourage parents in their challenging task of bringing up bilingual children.
Editing and proofreading sales catalogues and product manuals for measuring devices in the automotive industry.
Editing and proofreading web pages and technical report templates for engineering and construction.
Training in presentation skills for the benefit of development projects in low-income countries and the mitigation of climate change.
Training in cultural awareness through practical exercises for staff at a vocational school in southern Finland.
Training public speaking skills for a company presentation at an important upcoming software seminar.
Text editing and language coaching to help develop literacy and reading habits in young people.